Eat real food; not too much; mostly plants.
So many are not happy with how they look. Not happy with how they feel. And yet they're slow to change the single most predictor of both: How they eat. They would do well to start with Michael Pollan's directive: Eat real food; not too much; mostly plants. Beyond that, our food system is ripe for a variety of systemic change, and Penguin is helping several players articulate their strategies to make that change happen.
Fresh City provides a crucial pillar to the framework of a more win-win food system by establishing a reliable channel of demand between Torontonians and ethical producers. Karma is Toronto’s oldest food cooperative. New Harvest is a New York City accelerator of breakthroughs in cellular agriculture. Alimentary Initiatives is an incubator prototyping new approaches in the sector.
